Hustle Hub
"Coffee Imports With A Human Touch"
Hustle Hub is on a mission to explore all sides of the coffee industry and show a greater appreciation for the efforts that make their coffee possible - most notably their farmers.
We created their label using the hand-drawn illustrations they brought to us to drive home the human element of their beans. We intentionally decided to include the information on all their processing methods so that they can communicate all the options available for the beans they source.
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Label Design
Packaging Consultant
Natural Process
Natural Process
Natural Process
Washed Process
Natural Process
Natural Process
Decaf Washed
Natural Process
Decaf Washed
Blank Space
We created a blank space on the bottom of the label for the small batch roasters to hand write the roast date and batch number on each label. The client wanted to keep the hand-written aspect to showcase the many people involved in the coffee production process.
