ZEN SPIRITS

Zen Spirits is a craft mocktail company focusing on the sober and sober-curious, “delightfully wellness-obsessed” consumer.  Zen spirits attracts a young consumer who is just as ready to party on Friday as they are to do sunrise yoga on Saturday.

We decided to keep the zen, spiritual elements alive with a reimagined lotus as their logomark and create a custom logotype to add a modern visual element.